Sales consultant services - Belgian Selective Market

A reference partner for premium brands

Etreac Belgium supports luxury, beauty and premium brands in the Selective Market through a wide network of outlets: perfumeries, department stores, concept stores, flagships, pharmacies and parapharmacies across Belgium.

Our sales consultants work directly on the ground to offer a tailored service, suited to the needs of customers who buy high-end products.

Every assignment is an opportunity to showcase our expertise in presenting products and creating an exclusive customer experience, perfectly aligned with our partners’ expectations.

Dedicated sales force

Etreac Belgium puts dedicated teams of Brand Ambassadors in perfumeries, department stores, concept stores, flagships, pharmacies and parapharmacies, notably at Sephora.

Our consultants are rigorously selected and trained to the demands of luxury, beauty and premium retail. Depending on their role, they can also train at the Annick Cayot Academy in Brussels. They bring sales know-how, in-depth product knowledge and the ability to embody the DNA of the brands they represent, delivering quality representation and a personalised purchasing experience for every customer.

Beauty activations

During key commercial moments, our sales consultants and activation staff work across our outlets to showcase products, run podiums and boost sales.

Thanks to proven expertise, we offer an exclusive, personalised purchasing experience that builds customer loyalty and strengthens attachment to the brand.

Expertise that goes beyond beauty

Etreac keeps widening its expertise to support brands in every premium retail universe. Beyond fragrance, make-up, cosmetics and haircare, the group also works in sectors such as fashion, leather goods, gastronomy, spirits and jewellery.

A tailored service for every brand

Do you have a presence in retail outlets and want to offer a personalised experience around your products?

We’re here to listen and to offer you a team that suits your requirements. With Etreac, you benefit from professional support to boost your sales and improve the customer experience.

Let’s talk about your brand